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Event Details
Your
potential customers use Google. Are they finding you? Or, are they
finding your competitors? Search Engine Optimization (SEO) is not that
difficult. You can learn how to rank better and beat your competition.
Learn the best practices in keyword research, on-page factors, linking,
and adding content. This course will teach you what to do. Just as
importantly, it'll teach you what not to do so that you do not find
your website banned on Google.
Course Agenda
-Day 1-
Morning
Introductions & Overview
How Search Engines Work
Keyword Research Brainstorming
Effective Keyword Research & Tools
SEO Planning and Documentation
Afternoon
Title Tags – What Works and Why
Title Tag Group Practice Breakout Session
Description Tags and Other On-Page Factors
On-page Recommendations List
Review, Q&A, and Site Reviews
-Day 2-
Morning
Linking Fundamentals
Link Building Research
Specific Link Building Techniques
Finding Link Opportunities
Why Content Rules
Afternoon
Important Technical Stuff
Your Technical Needs Checklist
Google Webmaster Tools Explained
Online and Downloadable Tools
Review, Q&A, Site Reviews, and Wrap-Up
When & Where
Lake Norman Chamber of Commerce
19900 W Catawba Ave
Cornelius,
NC 28031
Wednesday, May 21, 2008 at 9:00 AM - Thursday, May 22, 2008 at 5:00 PM (ET)
Add to my calendar
Hosted By
Hippo Internet Marketing Training
Hippo Internet Marketing is an SEM consulting and training company. We are a small talented group of search engine specialists and Internet marketing consultants. Our company was started by Corey Creed in January of 2003 in the Asheville, NC region. In 2007, we relocated to the Charlotte, NC area with a new focus on training.
Corey Creed continues as the president and lead trainer.
